🎂 Celebrating six years of Country to Coast EA… which, in business years, feels like a lifetime and a moment all at once! This anniversary feels a little like the first again. My curiosity is back, and the entrepreneur in me is wanting to build another layer. I want to push against the grain again. The shine of “remote EA” has settled a little, and what’s emerging now feels more interesting than that. It’s about showing how the EA function can plug into a modern workforce in a way that...

I bought a product recently and received the loveliest reply in return. It was from a female-founded Australian business, and she thanked me in a way that felt deeply personal. To her, it wasn’t just another sale. It meant being at the school gate, not missing an assembly, and still contributing financially to her household. It caught me off guard. Not because I don’t understand it, I do. That’s what every invoice, every “yes”, every new client represents in my world too. But seeing it...

I’m so excited to officially welcome McCredie Partners to the Country to Coast EA family – though calling David “new” doesn’t quite fit because we’ve just wrapped up his first contract, already partnered for 2026, and I’ve known him for nearly 15 years. If you don’t know David is the Managing Director of McCredie Partners: a boutique Government Affairs and Corporate Advisory firm delivering sharp, strategic insights to help private sector clients navigate the Australian market. In simple...